Editorial Reviews:
Synopsis
After two painstaking years in the studio and nearly bankrupting their label Creation in the process, the group emerged with their masterpiece, which fulfilled all of the promise of their previous albums. If the earlier releases established the Valentines' sonic blueprint, then Loveless saw those plans fleshed out. With its voluptuous yet ethereal melodies and arrangements, this LP intimates sensuality and sexuality instead of stating them explicitly. Kevin Shields and Bilinda Butcher's vocals meld perfectly with the trippy sonics around them, suggesting druggy sex or sexy drugs. Original artwork, gatefold sleeve, 180 gram vinyl.
Amazon.com
My Bloody Valentine's entire career has been aiming toward the perfect guitar noise that Kevin Shields has in his head: a pure, warm, androgynous but deeply sexual rush of sound. Loveless is overwhelming, with Shields and Bilinda Butcher's guitars and voices blending into each other until they become a distant orchestra, the rhythm section striding in majestic lockstep, and occasional bursts of dance rhythms (as on the single "Soon") buoying the live instruments' warp and drift. Furiously loud but seductive rather than aggressive, the album flows like a lava stream from one track into another, subsuming everything in the mix into its blissful roar, and pulsing like a lover's body. --Douglas Wolk